Something I wanted to do with Make-Up Your Mind TV in 2019 is feature some of my favorite artists, find out what inspires them and what "Must Haves" are in their kit!! I chose my long time friend make-up artist Danielle Katherine as my first interview because as far as make-up experience goes-I've known her longer than anyone! I first met Danielle while we were working at the now defunct Hechts (which because Macys) in Montgomery Mall She was working for Lancome and I was managing the long gone Tony & Tina. We became instant friends and have crossed paths many times over our career span in various cities. We both now happily live a few miles away from each other in Los Angeles! Read in interview below!
Thank you for talking to me!! Introduce yourself and explain your job title!
My name is Danielle Katherine, I am a beauty & editorial make-up artist.
How & when did you get into make-up?
I can't really answer when I got into make-up because I have always been interested in it since I was a toddler. My mother and grand-mother would push me around to all of the beauty counter in Bloomingdales 59th st. They'd give me lipsticks and Barbie coloring books, I'd only fill in the make-up!
What inspires you most in your art?
What inspires me most in my art would be the face. I know it sounds cliche for a make-up artist to say that, but I really love working on various face complexions, ages , etc. I would say the eye lids inspire me the most.
Do you have an area of expertise?
I'm not sure if I have an area of expertise, but from what I have been told I can make a dramatic eye look and feel quite natural. Heavy handed make-up has never really been my thing. I always try to use minimal products unless requested.
If you could do one gig for the rest of your life, what would it be?
It would probably be beauty make-up; house calls, events, photo shoots. I have thought about this question a lot myself recently. I love house calls because I can hang out and spend time with my clients. It's usually our one-on-one glam time, it's like playing dress up! Often I get to choose wardrobe, which is fun because it's another art form to play in. Beauty shoots are my other passion. The make-up is applied to a beautiful model, there are always lovely photos and the experience of being on set is something I love. I love photography so much, ever since I was a young girl I've loved stare at a photograph with great make-up time and time again. It's an amazing feeling when it's your own make-up that you're staring at.
Where do you see yourself in the future?
In the future I see myself still doing make-up and maybe dabbling in another art form. I've always loved painting and I'm crafty.
How has social media affected the industry?
Social media has affected the industry in every way imaginable and a lot of it can be positive for make-up artists. People are now searching hashtags for all sorts of things; hair, make-up, restaurants and beyond. Instagram especially is a great and easy way to showcase your work in an informational and more relaxed way that your website. A little more of our personality is shown and sometimes a client will connect with you on that level. I can make the difference I being hired for a job. On the other hand if you're up for a gig against someone with more followers it can turn into a popularity contest...which to me is weird, but I guess everything is about marketing now.
How has it affected you?
It has definitely helped me by way of getting jobs and income. It's more exposure. I don't have a a huge following, which is fine. I'm sure I've lost jobs to artists with more followers, but if that's the case then the job wasn't for me anyway.
What're your top 3 favorite PERSONAL make-up products?
Chantecaille: Future Skin Foundation
Amazing Cosmetics: Amazing Concealer
Jergen's: Face Glow Self Tanner
What're your top 3 favorite PERSONAL skincare products?
Chantecaille: Bio Lift Cream "It's the most perfect AM/PM cream that actually does everything and works!"
Amore Pacific: Foaming Cleanser
Goldfadden MD Crystal Scrub
What're your top 3 favorite ON SET make-up products?
Laura Mercier Translucent Powder
ADVEKET: "Exceptional" Gender fluid lipgloss
Amazing Cosmetics: Amazing Concealer
What're your top 3 favorite ON SET skincare products?
Urban Decay: All Nighter setting spray
Revive: Volumizing Eye Serum
Waleda "Skin Food" face cream
What would your advice for new and inspiring artists be?
Leave your ego at the door! The learning never ever stops and don't ever assume you now everything. Never give up, always keep a positive attitude at work and about yourself. Everyone's career path is different!
You can view Danielle's work at www.daniellekatherine.com and be sure to follower her on instagram @daniellekatherinemakeup
Article by Justin Tyme @justintymeart for @makeupyourmindtv
Wednesday, January 30, 2019
Monday, December 17, 2018
The best Bath Bomb
Everyone is aware of the wonderful benefits of using a bath bomb. Whether it be the aroma therapy, the relaxation of the salts or even the color therapy provided through the changing of tub water color via the bath bomb. So how do you choose the bath bomb that's right for you?
For me I like to look at a few things: What are the additional benefits of the ingredients? Are the ingredients natural? Is it hand made? Is it made in America? Does the company support a charitable cause?
For me all of those questions can be answered through the ADVEKET Beyond Binary Activated Charcoal Dextox Bathbomb! The aroma therapy is light and smooth, using essence of Aloe and Oak Moss to sooth the senses. The bath bomb turns the water black (no it does not stain the tub). So your body is enveloped in a black calming abyss to help melt worries from the mind. Activated Charcoal then works to cleanse the skin of bacterias and dirt to help prevent break outs and promote clarity, while he bath salt works to calm muscles and relax the body over all. It is a complete sensory experience that helps to elevate daily stress, remove toxins and bacteria
Most importantly a portion of the proceeds from the ADVEKET Beyond Binary bath bomb is donated to the nonprofit for equality I Wore Lipstick A charity that works to raise equality awareness and create opportunity for lipstick wearers!!
The bath bombs are available online at www.adveketcosmetics.com
For me I like to look at a few things: What are the additional benefits of the ingredients? Are the ingredients natural? Is it hand made? Is it made in America? Does the company support a charitable cause?
For me all of those questions can be answered through the ADVEKET Beyond Binary Activated Charcoal Dextox Bathbomb! The aroma therapy is light and smooth, using essence of Aloe and Oak Moss to sooth the senses. The bath bomb turns the water black (no it does not stain the tub). So your body is enveloped in a black calming abyss to help melt worries from the mind. Activated Charcoal then works to cleanse the skin of bacterias and dirt to help prevent break outs and promote clarity, while he bath salt works to calm muscles and relax the body over all. It is a complete sensory experience that helps to elevate daily stress, remove toxins and bacteria
Most importantly a portion of the proceeds from the ADVEKET Beyond Binary bath bomb is donated to the nonprofit for equality I Wore Lipstick A charity that works to raise equality awareness and create opportunity for lipstick wearers!!
The bath bombs are available online at www.adveketcosmetics.com
Tuesday, November 20, 2018
Representation Matters: ADVEKET launches BEYOND BINARY skincare
ADVEKET cosmetics has launched into skincare and apothecary with a Thermal activated charcoal Glow Mask! I chose to titles the skincare and apothecary series Beyond Binary not only to keep with the gender fluid theme of ADVEKET, but also to acknowedelge that the Gender Binary needs to be explored and validated every step of the way in every day life. Representation matters, doing something as simple as labeling a product to show support for those beyond the traditional gender binary shouldn't be revolutionary. It should be common practice in every small business going forward. Brands that choose to stick to the traditional gender binary need to check themselves and their culture that they're propagating. This week the Comments (which have been apologized for) made by an L Corp exec regarding the Victorias Secret show proves that there are still many mountains of visibility and inclusion to climb. I take special care on the ADVEKET social media to be as inclusive as possible ( ADVEKET's Instagram ) and to make sure every product has a universal name. Small actions can mean so much to so many, it is worth making the effort to be supportive and to let the full gender spectrum know that they are seen, respected and appreciated.
At this moment in time I feel it is also important for a line to have a purpose behind it. It should no longer be acceptable for a cosmetics company to simply exist for profit and do nothing to help the community that supports it's business. There are absolutely companies that do have charitable aspect and were doing it since before it was a topic of conversation. To those corporations, thank you! To the celebrity owned and endorsed lines that do nothing but use their platform for business and personal gain- you are CANCELED! I refuse to support the agenda of someone/ or some company that doesn't use it's powers for the good of humanity. It is so important for consumers to know where their money goes and who it supports. I love this app Buycott that lets you track who and what the parent companies of products support!
In keeping with it's core theme ADVEKET (created by celebrity make up artist Justin Tyme) is launching it's BEYOND BINARY skincare line! The first product to launch will be an activated charcoal mask. In this day in time more people than ever before are paying attention to their skin. Charcoal is also having it's moment in the spotlight after a lifetime of being a secret skincare secret! Activated charcoal has many skincare benefits. One spectacular one is that it deep cleanses and helps to purify the skin. This can also lead to smaller pores and help with acne or break out prone skin. Also utilizing Sodium Bicarbonate to remove bacteria and decongest pores.
How to use:
This mask is to be applied to clean dry skin. Allow the mask to sit for 5 minutes followed by massaging your face with wet fingers. Upon contact with water the mask will heat up and ultra fine white charcoal powder gentle exfoliate the skin (Benefits of exfoliating). Massage for not more than a few minutes and gently rinse or wipes off any remnants with waters or a damp face clothe. AVOID THE EYE AREA! Follow with your regular skincare routine after. I would also recommend a light facial massage to increase circulation (Benefits of facial massage))
Also included in the new BEYOND BINARY skincare and apothecary collection are charcoal bath bombs and soap. Lightly scented with notes of oat moss and aloe. They provide a soft relaxing experience while the charcoal works to detox and cleanse the skin.
Allure article on bath bomb benefits
Allure article on Charcoal benefits for skin
Visit www.adveketcosmetics.com to order!
At this moment in time I feel it is also important for a line to have a purpose behind it. It should no longer be acceptable for a cosmetics company to simply exist for profit and do nothing to help the community that supports it's business. There are absolutely companies that do have charitable aspect and were doing it since before it was a topic of conversation. To those corporations, thank you! To the celebrity owned and endorsed lines that do nothing but use their platform for business and personal gain- you are CANCELED! I refuse to support the agenda of someone/ or some company that doesn't use it's powers for the good of humanity. It is so important for consumers to know where their money goes and who it supports. I love this app Buycott that lets you track who and what the parent companies of products support!
In keeping with it's core theme ADVEKET (created by celebrity make up artist Justin Tyme) is launching it's BEYOND BINARY skincare line! The first product to launch will be an activated charcoal mask. In this day in time more people than ever before are paying attention to their skin. Charcoal is also having it's moment in the spotlight after a lifetime of being a secret skincare secret! Activated charcoal has many skincare benefits. One spectacular one is that it deep cleanses and helps to purify the skin. This can also lead to smaller pores and help with acne or break out prone skin. Also utilizing Sodium Bicarbonate to remove bacteria and decongest pores.
How to use:
This mask is to be applied to clean dry skin. Allow the mask to sit for 5 minutes followed by massaging your face with wet fingers. Upon contact with water the mask will heat up and ultra fine white charcoal powder gentle exfoliate the skin (Benefits of exfoliating). Massage for not more than a few minutes and gently rinse or wipes off any remnants with waters or a damp face clothe. AVOID THE EYE AREA! Follow with your regular skincare routine after. I would also recommend a light facial massage to increase circulation (Benefits of facial massage))
Also included in the new BEYOND BINARY skincare and apothecary collection are charcoal bath bombs and soap. Lightly scented with notes of oat moss and aloe. They provide a soft relaxing experience while the charcoal works to detox and cleanse the skin.
Allure article on bath bomb benefits
Allure article on Charcoal benefits for skin
Visit www.adveketcosmetics.com to order!
Monday, October 8, 2018
ADVEKET launches new Plumping Lavender Sleep Mask for the winter
ADVEKET has launched Beyond Binary skincare; s latest creation The Lavender Sleep Mask for hydrating & plumping & relaxation!
An overnight mask that works to rejuvenate the skin and relax the wearer. The soothing scent of lavender oil takes you into a tranquil state of relaxation while Smart Hyaluronic Acid works increase the supple density and provide necessary hydration. Healthy skin (much like the body) must be provided with Essential skin nutrients (WEB MD). This mask fosters skin health and nourishing rich vitamins and Essential fatty acids to increase vitality. This Gel Cream treatment works to shelter and soften skin during your overnight rest. My favorite moment is just after application when Lavender Oil fosters a calming and relaxing sensation as this soft gel textured cream shelters skin overnight. You awaken to plumped, refreshed and glowing skin.
What soothes you
Jojoba Seed, Grape Seed (Byrdie) and Apricot Kernel Oils, essential fatty acids, vitamins & antioxidants. Hyaluronic Acid provides intense hydration and aids in improving skin density & smoothness. All this rejuvenation while aroma therapy scent of lavender helps you to relax.
How To Use
Before you lay down to allow your body it's much needed and deserved rest, apply a thin layer as a mask to face, neck and decolletage. Gently massage into skin making sure all areas are covered. Make sure to avoid the eye area! Any excess massage onto the top on the hands, they work very hard for you!
Make-up tip! If you're going to have a long night and know theres a good chance of getting shiny or sweaty- use this mask instead of skincare! Normal skincare may life or case your make up to move once your body heats up. Using a mask preps and is then absorbed into the skin, so there is nothing to life! More on this tip from Beyonce's Make-up Artist Sir Jon at Beauty secrets from Beyonce's makeup-artist
Frequent Flyer tip! No matter how much time your spend traveling, we can all agree to plains, trains & different environments can be super drying for the skin! The recycled air, the pollution and the general stress of flying can wreak havoc on your skin! This mask is wonderful to put on pre flight, before landing or your first rest after you arrive at your destination. Be sure to follow ALL TSA RULES and read this GQ article about using masks on planes
Watch a demo and tutorial by Justin Tyme here MAKE UP YOUR MIND TV
ORDER AT www.adveketcosmetics.com
An overnight mask that works to rejuvenate the skin and relax the wearer. The soothing scent of lavender oil takes you into a tranquil state of relaxation while Smart Hyaluronic Acid works increase the supple density and provide necessary hydration. Healthy skin (much like the body) must be provided with Essential skin nutrients (WEB MD). This mask fosters skin health and nourishing rich vitamins and Essential fatty acids to increase vitality. This Gel Cream treatment works to shelter and soften skin during your overnight rest. My favorite moment is just after application when Lavender Oil fosters a calming and relaxing sensation as this soft gel textured cream shelters skin overnight. You awaken to plumped, refreshed and glowing skin.
Make-up tip! If you're going to have a long night and know theres a good chance of getting shiny or sweaty- use this mask instead of skincare! Normal skincare may life or case your make up to move once your body heats up. Using a mask preps and is then absorbed into the skin, so there is nothing to life! More on this tip from Beyonce's Make-up Artist Sir Jon at Beauty secrets from Beyonce's makeup-artist
Frequent Flyer tip! No matter how much time your spend traveling, we can all agree to plains, trains & different environments can be super drying for the skin! The recycled air, the pollution and the general stress of flying can wreak havoc on your skin! This mask is wonderful to put on pre flight, before landing or your first rest after you arrive at your destination. Be sure to follow ALL TSA RULES and read this GQ article about using masks on planes
Watch a demo and tutorial by Justin Tyme here MAKE UP YOUR MIND TV
ORDER AT www.adveketcosmetics.com
Saturday, October 6, 2018
Best Brown lipstick for the fall
Many lipstick wearers like to follow the fall lipstick trend and wear a "brown-ish" shade during the autumn, but choosing an earth toned shade can prove to be a bit tricky. One of the Best Brown lipsticks for the fall is also one of my favorite shades in the new ADVEKET collection "Ambition". This shade a warm medium toned chestnut with a soft cushiony semi-matte finish. It is a richly pigmented shade with extremely long wearing capabilities. The inspiration for the shade name Ambition comes from the strides made by women in entertainment over the last few years. Whether it be the brave humans of the Me Too Movement and the Time's Up Or the recent accomplishments of in bring the iconic DC Comics Wonderwoman in the fantastic Wonderwoman Film by Patty Jenkins starring Gal Gadot and all the strides made by the African American entertainment community at the Golden Globes Oscars and with Marvel Comic's Black Panther
My favorite way to use this color is to first like the lips with ADVEKETs Gender Fluid Lip Liner Advocate, then apply the "Ambition" Gender Fluid Lipstick with a brush or directly from the tube. Finish off with the Exceptional Gender Fluid Lipgloss. I love using this gloss because it's a neutral pink. It works to slightly soften any shade it is placed over.
ADVEKET was created to help support the work of equality nonprofit I Wore Lipstick by donating $1 from the sale of each lip product to the charity. You can find ADVEKET online or in Los Angeles at The Hello Darling Salon at Century City Mall and in New Orleans at Preaux Face
By Justin Tyme
My favorite way to use this color is to first like the lips with ADVEKETs Gender Fluid Lip Liner Advocate, then apply the "Ambition" Gender Fluid Lipstick with a brush or directly from the tube. Finish off with the Exceptional Gender Fluid Lipgloss. I love using this gloss because it's a neutral pink. It works to slightly soften any shade it is placed over.
ADVEKET was created to help support the work of equality nonprofit I Wore Lipstick by donating $1 from the sale of each lip product to the charity. You can find ADVEKET online or in Los Angeles at The Hello Darling Salon at Century City Mall and in New Orleans at Preaux Face
By Justin Tyme
Thursday, October 4, 2018
Skincare for the gender spectrum
ADVEKET was created as a lipstick line that was meant to showcase the diversity of the lipstick wearing community. I was founded to help support the work of equality nonprofit I WORE LIPSTICK by donating a portion of every sale to the charity. So when approaching skincare & apothecary I had to take into account that skincare was for every face and not just lipstick wearers. Skincare touches every human face at some point, most everyone has the same relaxing feeling when applying skincare and most everyone loves a good bath & to cleanse the body. Taking this into consideration I decided to branch out from out "Gender Fluid Beauty" series and create BEYOND BINARY to help further our mission of gender equality and diversity awareness. Gender is an ever evolving understanding of one's self and Beyond Binary seemed to be the perfect fit.One issue that I have with many skincare lines (as well as many other types of products) is that they're typically divided and color coded for gender. It happens from birth and it enforced in to many different ways NY TIMES article on gender color separation
BBC article on the pink vs blue gender myth
The gender color divide continues into adulthood and can even contribute to a price increase for one sex! Here's a Business insider article of gendered product price differences
and one about Pink Tax of women products from USA TODAY
Now sometimes the small difference between male and female skin is taken into consideration when constructing the products Harpers Bazaar article on formulating of skincare for gender This is just about the only time when gender should be considered.
Taking all of this into consideration with respect to all parties ADVEKET's skincare an apothecary is formulated for all skin types & skin genders. Our activated charcoal mask, bath bombs and soap are minimally scented and the packaging to simply & environmentally friendly.
Justin Tyme: founder & president of I Wore Lipstick & creator of ADVEKET
BBC article on the pink vs blue gender myth
The gender color divide continues into adulthood and can even contribute to a price increase for one sex! Here's a Business insider article of gendered product price differences
and one about Pink Tax of women products from USA TODAY
Now sometimes the small difference between male and female skin is taken into consideration when constructing the products Harpers Bazaar article on formulating of skincare for gender This is just about the only time when gender should be considered.
Taking all of this into consideration with respect to all parties ADVEKET's skincare an apothecary is formulated for all skin types & skin genders. Our activated charcoal mask, bath bombs and soap are minimally scented and the packaging to simply & environmentally friendly.
Justin Tyme: founder & president of I Wore Lipstick & creator of ADVEKET
Wednesday, October 3, 2018
ADVEKET is launching BEYOND BINARY apothecary
ADVEKET is stepping into skincare and apothecary this season with its launch of BEYOND BINARY charcoal bath bombs and charcoal soap. This is in addition to the Thermal activated charcoal Glow Mask coming this fall! In keeping with it's core theme ADVEKET (created by celebrity make up artist Justin Tyme) "Beyond Binary" is made for every human on the planet! The packaging is simple and environmentally friendly, the aesthetic is black (of course), the most universally worn shade in clothing. " I felt like in addition to people paying attention to their skin, there's also a new need for some self love and relaxation. The world around us is a scary place at the moment and this is on top on every humans daily stress. I think coming out with a few choice products would be a nice addition to help out friends in the pursuit of some "Me Time". I know for me personally, when I shut the bathroom door- that is MY TIME. To cleanse & scrub both my body and mind and help me to reset and prepare for everything waiting for me on the other side of that door." Justin Tyme. My hope is that with combination of the Thermal Glow mask, the charcoal bath bombs and the charcoal soap will help each user to not only relax & repair, but also to help cleanse and detox the body.
Activated Charcoal (Link to best Health Mag) is also having it's moment in the spotlight after a lifetime of being a secret skincare secret! Activated charcoal has many skincare benefits. One spectacular one is that it deep cleanses and helps to purify the skin. This can also lead to smaller pores and help with acne or break out prone skin.
The Activated Charcoal (link to Allure mag) Thermal Mask mask is to be applied to clean dry skin. Allow the mask to sit for 5 minutes followed by massaging your face with wet fingers. Upon contact with water the mask will heat up and ultra fine white charcoal powder gentle exfoliate the skin, while Sodium Bicarbonate works to remove bacteria and decongest pores. Tentative launch Halloween 2018!
Contact customerservice@adveketcosmetics.com to pre order!
More on the skin benefits of Activated Charcoal- link to Glamour Magazine
ABOUT ADVEKET- Adveket hopes to deliver a message of #philanthropy ~ #diversity ~ #selflove and to inspire the wearer to #liveauthentic through our #genderfluidlipstick #genderfluidlipliner . $1 from the sale of EVERY item will be donated to the #nonprofit I WORE LIPSTICK to #help raise awareness and benefit the #equality of lipstick wearers.
Activated Charcoal (Link to best Health Mag) is also having it's moment in the spotlight after a lifetime of being a secret skincare secret! Activated charcoal has many skincare benefits. One spectacular one is that it deep cleanses and helps to purify the skin. This can also lead to smaller pores and help with acne or break out prone skin.
The Activated Charcoal (link to Allure mag) Thermal Mask mask is to be applied to clean dry skin. Allow the mask to sit for 5 minutes followed by massaging your face with wet fingers. Upon contact with water the mask will heat up and ultra fine white charcoal powder gentle exfoliate the skin, while Sodium Bicarbonate works to remove bacteria and decongest pores. Tentative launch Halloween 2018!
Contact customerservice@adveketcosmetics.com to pre order!
More on the skin benefits of Activated Charcoal- link to Glamour Magazine
ABOUT ADVEKET- Adveket hopes to deliver a message of #philanthropy ~ #diversity ~ #selflove and to inspire the wearer to #liveauthentic through our #genderfluidlipstick #genderfluidlipliner . $1 from the sale of EVERY item will be donated to the #nonprofit I WORE LIPSTICK to #help raise awareness and benefit the #equality of lipstick wearers.
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